PT Sarinah (Persero) is an iconic Indonesian state owned enterprise, best known for its retail outlets and as a national centre for the retail and trade of Indonesian handicrafts and local products. Founded in 1962, the company established Indonesia’s first department store; pioneering the introduction of the modern retail experience in the country. Since its founding, Sarinah has expanded its areas of expertise beyond retail to hospitality, trading and sourcing.

Sarinah provides local creative industries with a platform to showcase their best offerings in retail outlets throughout Indonesia. Over the last five decades, Sarinah has evolved into the go-to shopping destination for local consumers, tourists and an expansive network of overseas buyers.

Championing local crafts and local talents, Sarinah also regularly hosts events that showcase the very best in Indonesian musical and artistic talents including live music events, pop up markets and art galleries.

Through its affiliates, Sarinah has also established other strategic business units including the Sari Pan Pacific Hotel as well as further upcoming hotel projects, money changing services and a beverage franchise ‘A Cup of Java’ that celebrates Indonesian home grown coffee.

Sarinah is the Window of Indonesia; providing locals and visitors with access to the diversity of Indonesia’s vibrant creative industries from throughout the archipelego.