On 5th March 2017, Sarinah signed a memorandum of understanding (MOU) with the Wonosobo Regency and Perusahaan Perdagangan Indonesia (PPI) for the supply and retail of the locally-made Carica brand for mountain papayas which took place at Taman Mini Indonesia Indah in Jakarta. Wonosobo is well-known for its mountain papaya fruits and as such, Sarinah will assist in offering retail services for the “Carica in Syrup” products under the partnership.
As an integral commodity to the Wonosobo Regency, Sarinah is set to additionally support the livelihoods and welfare of communities in the area that is considered to be one of the poorest cities in Central Java. Furthermore, in utilising Sarinah’s extensive local and international network, the company is looking to provide entry to new export markets for the Carica brand which stands as testament to the company’s principle of assisting small and medium enterprises. The MOU signing will also ensure that continuity amongst SOEs is maintain in order to boost the promotion of locally-manufactured products.
PT Sarinah (Persero)
Sarinah is a state owned enterprise committed to supporting local craftsmen, communities and entrepreneurs to promote Indonesian products and serve as the home of Indonesian heritage for locals, visitors and the global export market.
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