Focused on supporting local businesses, Sarinah continues to expand upon its retail strategy and in doing so makes available pop-up stalls as the latest business opportunity for up and coming businesses. Boasting a diverse customer base, Sarinah’s pop-up stalls are the ideal retail venture for local brands seeking to branch out to a younger, more affluent market segment. Sarinah hosts its Pop-Up Market events several times a year which highlight a number of brands seeking to benefit from the modern retailer’s visitors looking for innovative products at a reasonable price. Today, Sarinah’s pop-up stalls have developed a notable presence as part of the growing wave of “pop-up” businesses in Indonesia.
Local entrepreneurs with new ideas have sought to make the most of Sarinah’s pop-up stalls concept by setting up shops and unique restaurant locations around the premises of the department store. Offering an unparalleled product selection, pop-up stalls at Sarinah such as Chickenerie, DOG, and DEA have become increasingly popular among customers seeking one-of-a-kind trinkets and snacks in the heart of Jakarta.
Staying true to its core value of assisting small and medium enterprises in Indonesia, Sarinah’s pop-up stalls enable local businesses to introduce the domestic market to an innovative set of products. While burgeoning businesses turn to Sarinah’s pop-up stall concept to generate greater brand awareness, customers can expect to enjoy a wider selection of retail products made available by these budding local brands.
PT Sarinah (Persero)
Sarinah is a state owned enterprise committed to supporting local craftsmen, communities and entrepreneurs to promote Indonesian products and serve as the home of Indonesian heritage for locals, visitors and the global export market.
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